VE-WE-GE Empowering Rural India is not just a business. It provides sustainable living to many artisans in the villages of rural India. The focus is mainly on women artisans and women entrepreneur groups. The business is based on Vedic Philosophy, where the focus is not on profits but on serving the artisans in the villages. The majority of the profits are plowed back into rural India. The aim is to provide education for girls in rural India and sustainable living for widows. Business coaching will also be provided at no charge to the artisans. These artisans do not want charitable handouts. They are skillful in producing outstanding products not available anywhere else in the world.